Your leads land where they should. Every time.
Your leads. Where you want them. How you want them. When you want them. LeadRails is the reliable connection between your website's contact form and your CRM, Slack, SMS, and email. Plug it in once. Your leads land where they should, every time.
1,000 leads / month free, forever. No credit card required.
Built on Cloudflare's edge. 99.5% uptime target. Every lead signed, retried, and audited.
Built for the way real businesses work
Website contact form → instant SMS to your phone + lead in Housecall Pro
Listing inquiry → GoHighLevel + Slack alert to your team in seconds
20 client websites → leads automatically routed to each client's chosen CRM
Three things you control
Your leads. Where you want them. How you want them. When you want them.
Set it up once. Every lead from every form follows the rules you set.
Where you want them.
Pick any destination. CRM, Slack, SMS, email, webhook — one lead can land in all of them at once. Add a new destination later without re-wiring your form.
How you want them.
Your form asks for "phone number" but your CRM expects "mobile." Match each form field to a destination field per route. Slack gets the short version. Your CRM gets everything. Same lead, shaped differently per destination.
When you want them.
Quiet hours, per route. Don't get a 3 AM text from a leaky-faucet lead — SMS waits until 9 AM. Meanwhile email and your CRM keep firing the second the form is submitted. You pick the window. You pick the timezone.
How it works.
Four steps. Most people are done before their coffee gets cold.
-
Sign up and connect your form.
Drop in a snippet, install the WordPress plugin, or use Zapier. Whichever's easiest.
-
Pick a destination.
Choose where leads should go — your CRM, Slack, SMS, email, or all of them.
-
Send a test lead.
One click. See it land in every destination before any real customer hits submit.
-
Done. Leads flow automatically.
Every form submission lands where it should, in seconds. No babysitting.
What you can connect
…and just about any service that accepts an automated message. Don't see yours? Ask us — we probably support it.
Why LeadRails.
Three things we take seriously — so you don't have to think about them.
Never lose a lead.
If a delivery fails, we automatically retry up to 5 times with smart backoff. If it still won't go through, you get an alert — not silence. Every lead is accounted for.
Set it up in 5 minutes.
Sign up, connect your form, pick a destination, send a test lead. That's it. No developer required. If you can install a WordPress plugin, you can use LeadRails.
You own your sending reputation.
Plug in your own Postmark, Resend, or Twilio account. Your domain sends your emails. Your number sends your texts. We don't put you behind a shared sender that can get burned by someone else.
What LeadRails is, and what it isn't.
We're the rails between your form and your tools — like train tracks between the station (your website) and your destination (your CRM, your phone, your team). Knowing the edges of the tool up front beats finding them later.
What we do
- We deliver your leads to where you want them, reliably
- We retry failed deliveries automatically
- We tell you when something went wrong
- We keep a full history of what happened to every lead
What we don't
- We don't store your leads as long-term contacts (your CRM does that)
- We don't host your email or SMS — you bring Postmark, Resend, or Twilio so you own your sending reputation
- We don't replace your CRM — we feed your CRM
- We don't run drip campaigns or marketing automation
Ready to stop losing leads?
1,000 leads a month, free forever. Connect your form in 5 minutes. Upgrade only when you outgrow it.
Have an agency? Talk to us about white-label and reseller plans.